1. Lead Generation Improvement:
- Leveraged Meta and Google Ads to enhance lead generation.
- Designed and deployed targeted ad campaigns tailored to Z House’s audience.
- Created compelling ad creatives to boost click-through rates and engagement.
Z House
Z House, a versatile coworking and event space located in Karachi, is dedicated to fostering a collaborative community for professionals and creatives. Their platform, z-houses.com, serves as a hub for individuals seeking a vibrant workspace and event venue. However, Z House faced significant challenges in attracting the right audience, maintaining a consistent sales flow, and effectively communicating with potential customers. These issues limited their growth and community engagement.
Problem
Insufficient quantity and quality of leads.
Lack of a structured sales flow.
Absence of WhatsApp automation.
Ineffective marketing content.
Our Approach
Our Google Search ads in top positions:
2. UGC Content Creation:
- Developed authentic user-generated content to build trust and credibility.
- Collaborated with customers and influencers to create testimonials and reviews that highlighted Z House’s value proposition.
3. Monthly Strategy Meetings:
- Conducted regular strategy sessions to review performance metrics.
- Aligned on new goals, addressed challenges, and refined strategies for continuous improvement.
4. WhatsApp Automation:
- Integrated automated replies on WhatsApp to improve customer communication.
- Reduced response times and minimized manual workload, leading to higher customer satisfaction.
5. Sales Process Strengthening:
- Designed and implemented a streamlined sales process.
- Provided training to the Z House team to ensure effective execution and follow-through.
6. Launch Event for Zquare:
- Organized a high-profile launch event for Zquare, Z House’s dedicated event space.
- Invited top comedians and influencers to attract attention and generate buzz.
- Created a memorable experience that showcased Zquare as a vibrant and versatile venue.
Results
Improvements
Before
- Limited lead generation and engagement.
- Unstructured sales process leading to missed opportunities.
- Inefficient communication with potential clients.
- Low visibility and limited community engagement.
After
- Improved lead generation with a higher conversion rate.
- Streamlined and efficient sales operations.
- Faster and more effective communication through WhatsApp automation.
- Successful launch event that positioned Z House as a leading coworking and event space in Karachi.
Get Started with Us
At Raptivio, we believe in transforming challenges into opportunities. Partner with us to revolutionize your healthcare marketing and make a lasting impact.